The main strength of the company – who is ISO 9001 certified – is represented by its ability to provide a full service, from original idea to finished product, guaranteeing the use of cutting-edge technologies, maximum safety and extremely high quality standards in all stages of production.
a defect-free color, the one that every hair colorist would like to use, ensuring a perfect balance between color accent and coverage, as well as a highly-effective cosmetic action on hair.
a simple cream, in both dilution and use.
the highly-concentrated ingredients make this blend an ideal choice to achieve intensity of color, while ensuring maximum coverage and lasting results.
an ultra-delicate formulation, allowing to cover white hair without using traditional permanent colors, adding softness and shine to the hair, while ensuring a delicate and well-balanced color result.
this revolutionary technology, using no ammonia or p-phenylenediamine, allows to achieve identical results to traditional permanent colors, ensuring maximum care of both hair and scalp.
Catalogue with over 220 nuances
Endless color range, thanks to the possibility of creating new colors by mixing existing nuances
Endless range of additional tones